PROTrue Color Purifying Chelating Shampoo
Salon chelating shampoo — removes metals and product buildup
Includes 5% VAT
In stock
Dubai: same or next day. Other emirates: 1–3 working days. Free delivery from 150 AED.
Professional product. Best used with a stylist's advice — ask our expert.
- Removes product buildup and metal ions
- Prepares hair for coloring
- GLDA chelating agent
Thoroughly cleanses hair of all kinds of buildup, including styling and care products and metal ions. It helps remove pigment, preparing hair for coloring. The chelating agent GLDA (tetrasodium glutamate diacetate) is made from natural raw materials.
All hair types that need deep cleansing.
How to use
Key ingredients
GLDA chelating agent, Glycerin.
Full ingredients (INCI): Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Tetrasodium Glutamate Diacetate, Glycerin, Phosphoric Acid, Cocamide DEA, Sorbitol, Parfum, Polyquaternium-10, Benzyl Alcohol, Methylchloroisothiazolinone, Methylisothiazolinone, Benzyl Salicylate, Linalool, Hexyl Cinnamal, Dimethyl Phenethyl Acetate, Tetramethyl Acetyloctahydronaphthalenes.
Size, pH and article
1000 ml · pH 3.5–4.5 · lmb37
Delivery and refunds
Dubai: our courier, same or next day. Other emirates: courier, 1–3 working days. Free from 150 AED, otherwise 15 AED. Free pickup from our office in Dubai. Pay by card online, or cash or card at the office. Didn't love it? We refund the money, and you don't need to send the product back. Refund policy
Pairs well with
Detox Oily Hair Cleansing Shampoo
For oily scalp and roots that need a thorough cleanse
Detox Detangling Conditioner
Detangling conditioner from the Detox line
Absolute Blond Shampoo
For bleached and lightened hair
Anti-Yellow Conditioner
For blonde hair exposed to pool chlorine and sun